I am an internet entrepreneur and web designer and have started a dozen dating websites. Building your own online dating website is a great way to earn an extra income online. You may want to ask yourself if you are just looking for a project to work on part-time or if you are really interested in getting into the online dating business.
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People will always want to meet and hook up; that's one thing that will never change. The dating industry is hot and will always be in demand. I've started and built about 12 online dating sites and were able to sell three of them for 5 figures years ago.
I have a blog and an ebook about the online dating business see my profile. Getting started can be easier than you think.
I can give you the right resources to get your dating website up and running, and tips for establishing a brand for your business and growing your membership to generate monthly income. All of the dating websites I built started with zero members. In this article I'll talk about all the alternatives as well. One of the first things you'll have to decide, if you're building a dating website community, is whether it will be free for all or pay-to-join?
This is a very important question and in many ways will determine your level of success. I've worked with both and each has its pros and cons. Choosing to create a free dating website will definitely help you build your community fast. This method is especially useful if you choose a small niche or local market to How to make money with a dating website your community around: When you choose a small niche and then make the site free, it becomes easier to attract singles that are eager to join.
I use this method when I start with zero members and want to build a community of real users. One of the most popular free dating sites is Plenty of Fish; this site now has millions of members and still offers free membership.
Just because you start out as a free dating website doesn't mean you have to stay that way. If you are in a niche with very little competition, you can easily start to charge to make money from the site.
But keep reading, because charging your members isn't the only way to make money from your dating website. Getting started with a paid membership site requires a marketing strategy.
If you are going this route you will have to do one or both of How to make money with a dating website things:. Think about it; no one wants to pay to date no one.
If there are no members no one will pay to stay on your site. So this method will require marketing cash to get started. Once you figure out if your dating website will be free to join or pay to subscribe, choosing the right solution to build your dating site is the next thing to decide.
You have a few options. Choose a free framework or purchase a software solution that comes fully featured and ready to go. I recommend purchasing a professionally developed software program to start your dating website.
Especially if you are not familiar with website design or coding, this will save you time and money in the long run.
The best online dating site software out there is SkaDate. It's the best because it's constantly updated and improved to make sure you are offering your visitors the absolute best technology. It has video chat, mobile messaging, flirting and user email, and a very advanced mobile app component that you can add on, ready to go out of the box. The following list included FREE options for building your online dating site.
Try these options if you have some experience with website design or need to save a few buck; they will need some customizations to include many of the features expected on a dating website. With these options the framework is free, but you will have to hire someone to handle all of your customizations if you can't do them yourself.
WordPress offers some pretty beautiful options for your online dating site. Using WordPress is a fairly easy way to get your online dating site started quickly. There are several themes, or templates, that I've found that include everything you How to make money with a dating website to get started, including Sweet Date see below.
The cost associated with WordPress is based on what theme or template you choose to create your dating website.
The only other cost you'll have is your monthly hosting fee to keep your website online. Themes like Sweet Date are all fully customizable and include all the features you need: It's a pretty good deal to get you started. Most hosting companies will set up your Wordpress site for you.
All you'll have to do is purchase your WordPress dating website theme and install it. So by now, it's time to start thinking about who you are building your dating site for. With so many larger competitors like Match.
You will be better off and see faster results by choosing a niche. Contrary to popular belief, there are still TONS of dating niche markets that are unserved or are undeserved. Your goal in choosing a niche market is to become the authority site. If you do your research you will find that not many niche dating sites have grown enough to really become a TRUE authority dating site: OK, now this may seem obvious, but really, I've seen so many dating sites that are just outright generic.
It is so important to establish a professional image. This includes your logo and your template choice. If you choose a niche like sci-fi lovers, it's also fun to use a theme like the solar system or stars. Just make sure your site looks super-professional.
Branding is going to set you apart from other dating sites that may provide the same niche as you.
Branding is what will establish you as an authority site. Now comes the fun part, watching your community grow. Depending on how you choose to build your dating website, you may start with zerp members. ALL of the dating sites I started had no members on day one. Be creative with your marketing efforts. With every niche there are tons of unique ways to market your dating website.
Think about who your website was created for, and then find out where those people hang out, online and offline. I could talk on and on about the online dating industry, and I will! There's plenty more I want to share. I hope this article has provided some helpful resources for you as you get started.
Please share your comments or questions as your journey begins or as you continue in the online dating business.
Sign in or sign up and post using a HubPages Network account. Comments are not for promoting your articles or other sites. Thanks a lot for the information.
It was awesome and very, very helpful and I really do appreciate it. You also want to choose a hosting company that has security measures in place as well. Most of the major hosting companies will have this in check.
Can you please tell me what exactly I need such as email sends, crm, Analytics etc My members are not receiving confirmation messages etc I want to start my own dating community in my area.
I need a website Singles events such as meetups dances match making etc. If my website is a free trial for 30 days and then start charging, Do I still need the software pay to join? I'm interested in stating a dating website. The website will focus on only a tribe in Kenya How to make money with a dating website Tanzania I need your assistance, I preferred already built website.
That depends on where your members are located. Any less than 50 and your paying members are going to burn through your list of contacts close to them and get bored and unsubscribed 3 days later. Hi there, how do I go about making a free dating site to a paid site once I've established members?
Also, how many members would you recommend How to make money with a dating website get before making the switch? The above are great tips on how to create an online dating site, but unfortunately it will be for nothing as there is no way of making one successful using any of the above methods. Even if you are highly successful enough to get 5, people join, if you dilute that down over the various geographic areas you are covering suddenly the number of people within a reasonable 25 miles of the user who joins, drops to around people.
And do not underestimate how difficult it is to get over 5, users.
Most dating sites struggle to attract more than 1, before they give up because of the difficult challenge of attracting people. You need a custom script to have any real chance of ever making it a success, and you need to offer features that work, are useful and make people want to be a part of it, rather than just buy a script and hope people join your brand new site rather than swipe right on thousands of people in their area on Tinder. Far too many people get caught up on all the thousands of amazing functions such as 3D cities, VR dating, Playing games with potential dates, and none of that matters, its pointless expense and resource drain when reality is that people just want lots of people in their area to choose from, who reply back How to make money with a dating website talk about making a date.
That means for every woman that joins, there will be at least 4 men joining, and the problem with that is, is that a woman soon gets inundated by hundreds of messages a day whereby a man gets one or two a week.
What this does is results in men joining, sending or paying to send lots of messages and getting no interest back and they end up leaving because of it. That means for every user you bring to the site, there is a high chance they will leave again after a month because of the lack of female interest in them. And women rarely join sites for very long as they get sick of men constantly throwing messages at them.
Some of the biggest sites in the world have managed to find a unique way of attracting huge crowds of women usually involving spending millions in marketing, others simply fake it, and pretend to have lots of women and even respond as women to fake interactions.
But if you have not considered how to either A attract at least 1 woman for every 2 men you are getting signed How to make money with a dating website, or B find a way to fake female interactions, you are never going to make a long term profitable success, because as soon as you get one or two people subscribing, you lose them again the next month out of boredom and failure to get any conversations. This guide will tell you how to build a monetization strategy to make money off of your online dating site.